Turn followers into customers with loyalty for social media logo

Turn followers into customers with loyalty for social media

Gravitate helps you transform social engagement into measurable growth. Launch loyalty campaigns directly on Instagram, collect GDPR-compliant first-party data, and boost sales.

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Diagram illustrating Turn followers into customers with loyalty for social media
Turn engagement into revenue feature icon

Turn engagement into revenue

Acquire, activate, and retain customers with Gravitate, the social media loyalty solution designed to turn engagement into growth.

GDPR-compliant data security feature icon

GDPR-compliant data security

Protect customer data and ensure privacy with a loyalty platform fully compliant with GDPR regulations.

Unlock first-party insights feature icon

Unlock first-party insights

Collect valuable customer data to personalize offers, increase engagement and drive smarter marketing campaigns.

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Magnum
AkzoNobel
Ardex
Ford
Unilever
Nets
NerdWallet
BurgerKing

Build loyalty and engagement into your social channels

Create campaigns that reward members for their social media interactions at the right time while you build deeper engagement and capture data easily.

Connect your Instagram account

Connect your Instagram account

Link your Instagram to get started in 24 hours with our advanced and out-of-the-box loyalty solution.

Create an engaging loyalty campaign

Create an engaging loyalty campaign

Reward customers for DMs, mentions, and shares to boost interaction while strengthening brand loyalty.

Collect first party data

Collect first party data

Capture contact details through automated, GDPR-compliant rich-link responses in Instagram DMs, directing users to your campaign site or a provided microsite.

Re-engage with customers

Re-engage with customers

Go beyond social campaigns with our advanced loyalty engine, designed to power ongoing loyalty programs and build lasting customer connections.

See Gravitate in action for yourself

Scan the QR Code and DM 'Gravitate' to start your demo on Instagram.

Discover how your customers can start earning rewards instantly.

Make Gravitate work for your business goals

Incentivize users to engage with your brand on social media, whilst capturing valuable data, building community, and offering more ways to earn rewards.

Social rewards feature icon

Social rewards

Reward social actions like following, sharing, and mentioning your brand to drive engagement and loyalty.

Customer advocacy & content feature icon

Customer advocacy & content

Turn customers into advocates who create user-generated content to grow your brand’s social presence.

Social media integration feature icon

Social media integration

Integrate Instagram actions directly into your loyalty program, incentivizing user-generated content.

Email & SMS list building feature icon

Email & SMS list building

Build email and SMS lists directly from Instagram campaigns.

Targeted campaigns feature icon

Targeted campaigns

Run targeted campaigns with automated messaging for specific follower segments.

Branded campaign microsite feature icon

Branded campaign microsite

Direct users to a microsite for competitions, loyalty programs, or mailing lists, fully GDPR compliant.

Ecommerce integration feature icon

Ecommerce integration

Enable eCommerce integration with pre-loaded checkout items for seamless purchases.

Promo code distribution feature icon

Promo code distribution

Distribute promo codes to boost both online and offline sales.

Viral referral programs feature icon

Viral referral programs

Create viral loops by incentivizing and tracking referrals.

Boost brand growth with Instagram engagement tools

Boost brand growth with Instagram engagement tools

 

Learn how Gravitate uses automation on Instagram to help you build customer relationships and gain new customers with ease.

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Frequently Asked Questions (FAQs)

Gravitate is a social media loyalty platform that helps brands turn Instagram engagement into measurable customer growth. It allows you to launch loyalty campaigns directly on Instagram, reward social actions, collect GDPR-compliant first-party data, and convert followers into customers through automated, engagement-driven experiences.

Gravitate connects directly to your Instagram account and rewards users for specific social interactions. Customers can earn rewards for actions like DMs, mentions, follows, and shares, while automated responses guide them to branded microsites or campaign pages to continue their loyalty journey.

Gravitate captures first-party data through automated, GDPR-compliant interactions inside Instagram. When users engage, Gravitate sends rich-link responses in DMs that securely collect contact details and preferences, turning anonymous social engagement into owned customer data.

Yes, Gravitate is fully GDPR compliant and designed to protect customer privacy. It includes built-in consent management and secure data handling, ensuring brands can collect and use customer data from social campaigns in line with European data protection regulations.

Yes, Gravitate is specifically designed to convert followers into customers. By rewarding engagement, capturing first-party data, and re-engaging users beyond social media, Gravitate helps brands move audiences from awareness to purchase and long-term loyalty.

Yes, Gravitate supports e-commerce integrations to drive sales from social engagement. Brands can connect campaigns to online stores, distribute promo codes, and enable seamless purchases, linking Instagram interactions directly to measurable revenue.

Traditional loyalty platforms focus on post-purchase rewards, while Gravitate is built for social-first engagement. Gravitate runs directly on Instagram, captures first-party data before checkout, and turns social interactions into loyalty, making it ideal for brands focused on acquisition and engagement through social media.