The enterprise loyalty platform, scoped to your requirements logo

The enterprise loyalty platform, scoped to your requirements

Loyalty solutions for enterprises with requirements a standard product can't cover, like several markets, deep integration or a formal procurement process. We'll scope what you need, then deliver the program for you or support your team to build it.

Diagram illustrating The enterprise loyalty platform, scoped to your requirements

When a standard product won't cover it

These are the requirements that bring companies to Enterprise.

Markets
Several markets, each with its own rules feature icon

Several markets, each with its own rules

One program across countries, with local languages, rewards and rules, all run from a single platform.

Systems
Your existing systems stay at the center feature icon

Your existing systems stay at the center

Your CRM, point of sale and customer identity systems already run the business. Your loyalty program has to plug into them, not replace them.

Procurement
A formal evaluation before anything gets signed feature icon

A formal evaluation before anything gets signed

An RFP, a vendor portal, security and data reviews, legal terms and supplier due diligence, with several teams involved in the decision.

How it works

From scoping to launch

Your enterprise loyalty solution is built on our platform and configured to your requirements. Custom work only comes in where something's genuinely missing.

1. Scope what you actually need

1. Scope what you actually need

We start with what the program needs to achieve, then work through your requirements, the systems it has to connect to and the markets it'll run in. Then we map what the platform already does, spot any genuine gaps and agree a first phase. Any custom work is estimated and quoted before you sign.

2. Configure, integrate, and fill the gaps

2. Configure, integrate, and fill the gaps

We configure the platform to your rules and connect it to your systems, with your technical team working alongside ours on anything that touches your stack. If your program needs something the platform doesn't do, it's part of the agreed scope from day one.

3. Go live, then build on it

3. Go live, then build on it

We recommend launching a first version quickly and improving from there, adding markets and features as the program proves itself. Your team runs it day to day in the Loyalty Console, with as much support from us as you want.

Where programs need something specific

The parts of a program we can shape around you, through configuration, integration or custom work.

Multi-market programs feature icon

Multi-market programs

Rewards, tiers and campaigns in multiple languages, with rules and reward visibility targeted by country or any other member attribute.

Integration into your stack feature icon

Integration into your stack

CRM, ERP, point of sale and customer identity systems connected through our APIs, with bespoke integrations where no connector exists.

Branded gift card rewards feature icon

Branded gift card rewards

A catalog of branded gift cards across retail, experience and digital brands, fulfilled for you and offered alongside your own rewards.

Bespoke interfaces feature icon

Bespoke interfaces

A mobile app or microsite designed to your specification, or loyalty delivered inside an app or site you already run.

Gamification feature icon

Gamification

Missions, leaderboards, badges and tiers, combined with points and real rewards.

Custom features, where needed feature icon

Custom features, where needed

If your program needs something the platform doesn't do yet, we'll estimate and quote it before you sign.

Two ways to deliver Enterprise

Choose who builds the program. Either way, any custom work is scoped with you.

We deliver the program

We deliver the program

We manage the project and hand over a configured, go-live-ready program built to your agreed requirements, with a named project manager on our side.

Your team provides: requirements, approvals and the operational side, like staff training and marketing.

Planned go-live: agreed with you during scoping. As a guide, we plan for 4 to 12 weeks, depending on your requirements, integrations and interface.

Your team builds it, with our support

Your team builds it, with our support

Your team designs, builds and launches the program on our enterprise loyalty software and APIs. A named implementation specialist on our side provides guidance, training and technical consultation.

Your team provides: the build, the launch and a project manager to run it internally.

Onboarding support: three months as standard, with more if you need it.

Unlike Dynamo, our self-serve loyalty API, this includes guided onboarding and any custom work scoped with you.

One engine behind every program

Your build is specific to you. The loyalty engine and Loyalty Console running it are the ones behind every White Label Loyalty program.

One engine behind every program

Built to get through procurement

Enterprise decisions involve more than one team, and sometimes an outside advisor. Here's what your procurement, security and legal teams can review.

RFPs, RFIs and advisors feature icon

RFPs, RFIs and advisors

Send us your requirement documents and we'll respond through your process, including vendor portals, security questionnaires and clarification rounds. If a consultancy or agency is running your selection, we'll work with them directly.

Submit an RFP

Security and compliance feature icon

Security and compliance

SOC 2 audited and GDPR compliant, with role-based access in the Loyalty Console, multi-factor authentication on request and all API traffic over HTTPS. Our SOC 2 report and security policies are shared through our Trust Center on request.

Hosting and data ownership feature icon

Hosting and data ownership

Hosted on AWS in the EU or the US. You own your program data, and we only use it to provide the service.

Contracts and legal review feature icon

Contracts and legal review

Sign on our standard terms, or a formal MSA with a Data Processing Agreement if your procurement process needs one. We also work with regulatory requirements such as DORA for EU financial institutions.

Service levels feature icon

Service levels

A 99.9% monthly uptime target, excluding planned maintenance, which can be written into your agreement on request. Emergencies can be reported by phone to our 24/7 service desk, and you can upgrade to an Enterprise support tier for faster response and resolution times.

Points controls for finance feature icon

Points controls for finance

Spending and earning caps and automatic points expiry are built into the engine. Points liability dashboards are available through our Bespoke Analytics module.

Choose how much support you want

After launch, ongoing support comes through a success plan, from self-serve resources up to a named success manager working on your program.

Essentials feature icon

Essentials

Included as standard. Self-serve product, developer and API documentation, email helpdesk support, and a named account manager.

Partner feature icon

Partner

Email and Slack helpdesk support, fortnightly account manager catch-ups, monthly business reviews, and a named success manager with six hours of call time a month.

Premier Partner feature icon

Premier Partner

Twelve hours of success manager time a month, campaign configuration handled for you under a fair use policy, and 40 hours of engineering credit a year toward enhancements to the core platform.

Case study

Dubai Holding: a card-linked rewards app across the UAE

Dubai Holding wanted a rewards program that gave members instant rewards for shopping across the UAE, with a frictionless, digital-first experience. We provided the front end and back end of its loyalty app, Tickit. Members link a Visa or Mastercard payment card and earn points automatically as they shop, then redeem them through a virtual card they can add to their mobile wallet.

More results from clients on our platform

Ravensburger: one loyalty program across 11 markets feature icon

Ravensburger: one loyalty program across 11 markets

Ravensburger relaunched its loyalty program with localized microsites and reward catalogs, live in 11 markets within six months.

 

20% repeat purchase rate · 58% engagement rate · 127k+ registrations in year one

 


 

Read the case study →

Wesleyan: card-linked cashback in financial services feature icon

Wesleyan: card-linked cashback in financial services

A card-linked cashback app and a rewards microsite for members of one of the UK's oldest financial services companies.

 

68% redemption rate · 96% of customers happy with the rewards selection

 


 

Read the case study →

Burger King EMEA: loyalty across 75 franchised restaurants feature icon

Burger King EMEA: loyalty across 75 franchised restaurants

A loyalty program for Burger King Switzerland across 75 restaurants, 14 franchisees and three POS systems, built into the existing Burger King app in three months.

 

44% of users made a repeat visit · 800k+ loyalty events

 


 

Read the case study →

Build it in-house, or build it on our platform

Building a loyalty engine in-house means owning it for good: the rules, the integrations, the interfaces and the maintenance as things change. With Enterprise, you get a program shaped around your requirements, and we maintain the platform underneath.

20+

countries

25+

industries

3,000+

integrations

100 million+

loyalty events, and counting!

Not sure Enterprise is the right fit?

Enterprise is one of three ways to run White Label Loyalty. Here's how they compare. If you're still unsure, talk to an expert and we'll tell you which route fits.

Dynamo feature icon

Dynamo

Our loyalty API, built by your team. For product teams with engineers who want to build loyalty into their own app.

 


 

Explore Dynamo →

Activate feature icon

Activate

We build and run it with you. For manufacturers, wholesalers and distributors, and consumer brands that want a turnkey program without the build effort.

 


 

Explore Activate →

You're here
Enterprise feature icon

Enterprise

Scoped to your requirements. For programs a standard product can't cover, like multi-market, deeply integrated or procurement-led programs.

 


 

Book a consultation →

Enterprise loyalty platform FAQs

What clients say about building on our platform

Monica Perez

From a technical perspective, working with White Label Loyalty was seamless. Their team demonstrated exceptional professionalism, and their expertise made the entire experience smooth and efficient. The product itself stands out for quality - it is robust, reliable, and remarkably easy to integrate with other marketing solutions and our database infrastructure. I would not hesitate to recommend WLL to any organization looking for innovative and effective solutions in consumer engagement and data-driven marketing.

Monica Perez

— Monica Perez

S&T Deployment Lead - PepsiCo

Katrin Anthes

We chose White Label Loyalty for a flexible solution across franchises, with multiple POS systems, and in several languages. They successfully delivered a seamless integration within just months, and the solution continues to evolve with our strategy.

Katrin Anthes

— Katrin Anthes

Digital Business Direct Markets Manager - Burger King EMEA

Lucy Alborough

White Label Loyalty’s speed in getting this campaign to market has been exceptional, we had an incredibly short turnaround time and WLL’s team got the campaign live without hassle or stress. The account management support and communication that we have had from the team have been great, keeping us informed at all stages with regular status updates during and after the campaign.

Lucy Alborough

— Lucy Alborough

Shopper Brand Manager - Retail Marketing - AkzoNobel

Tell us what your program needs

Bring your requirements, your systems and your markets. We'll tell you what the right route looks like, even if it's not Enterprise.