About Us

Learn more about White Label Loyalty and our team.

White Label Loyalty was founded in 2015 with the goal of enabling businesses to better understand, engage and retain their customers by developing a cutting edge cloud based loyalty platform.

We are now delivering on that vision with a range of clients from small businesses to globally recognised brands which we serve from our offices in Leeds, Bangalore and Poznan.

Achille Traore


Matthew Webb


Joshua Nundy

Head of Business Development

Nathan Massey

Technical Project Manager

Robert Conway

Brand Activation Lead

Amarvir Singh

Senior Software Developer

Jignesh Kakadiya

Software Developer

Joshua Jenkins

Software Developer