Mastering Customer Data: The Biggest Problems Businesses Face

Mastering Customer Data: The Biggest Problems Businesses Face

In this conversation, James MacKenzie, a data expert who’s consulted big businesses on how to get their data strategy right, breaks down the biggest problems that most businesses face today. 

 

The first step to getting your data strategy right is understanding and pinpointing what your key issues are. 

 

Stay tuned to hear the rest of our conversation, which is all about how to use customer data to grow your business - follow us so you don’t miss it.

More Episodes

Why Loyalty Programs Fail: Part 1
Why Loyalty Programs Fail: Part 1
1st December 2022
Listen Now
Black Friday Insights: Customer Loyalty, Brand Perception and Future Trends
Black Friday Insights: Customer Loyalty, Brand Perception and Future Trends
3rd November 2023
Listen Now
Retail Insights with HyperFinity: Trends, Challenges, Customer Loyalty and Decision Intelligence
Retail Insights with HyperFinity: Trends, Challenges, Customer Loyalty and Decision Intelligence
13th December 2023
Listen Now
The growing importance of segmentation strategy - Part 1: the theory
The growing importance of segmentation strategy - Part 1: the theory
5th July 2021
Listen Now
Loyalty in Sports: An interview with Achille Traore, CEO of White Label Loyalty
Loyalty in Sports: An interview with Achille Traore, CEO of White Label Loyalty
27th January 2023
Listen Now
Mastering Customer Data: Getting your data strategy right
Mastering Customer Data: Getting your data strategy right
23rd October 2023
Listen Now
Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research
Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research
3rd March 2023
Listen Now
The growing importance of segmentation strategy - Part 2: the implementation
The growing importance of segmentation strategy - Part 2: the implementation
2nd August 2021
Listen Now
How to implement card linking technology in loyalty programs?
How to implement card linking technology in loyalty programs?
25th May 2021
Listen Now
Why Loyalty Programs Fail: part 2
Why Loyalty Programs Fail: part 2
15th December 2022
Listen Now
2023 Customer Loyalty Trends and Predictions
2023 Customer Loyalty Trends and Predictions
16th February 2023
Listen Now
Why Loyalty Programs Fail: part 3
Why Loyalty Programs Fail: part 3
13th January 2023
Listen Now
Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research Part 2
Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research Part 2
6th April 2023
Listen Now