About Us

Learn more about White Label Loyalty and our team.

Who We Are

White Label Loyalty was founded in 2015 with the goal of enabling businesses to better understand, engage and retain their customers by developing a cutting edge cloud based loyalty platform.

We are now delivering on that vision with a range of clients from small businesses to globally recognised brands which we serve primarily from our HQ in Leeds, UK — supported by our wider team located throughout the world.

 

Our Purpose

Foster long-lasting and mutually rewarding relationships between brands and customers.

 

Our Mission

Help brands build more meaningful connections with customers, at scale, through advanced technology that facilitates reward experiences.

 

Our Vision

Make advanced loyalty, reward and retention programs accessible to data and customer-driven brands, across industry and use case.

 

Achille Traore

Achille Traore

CEO

Matthew Webb

Matthew Webb

CTO

Joshua Nundy

Joshua Nundy

Head of Business Development

Nathan Massey

Nathan Massey

Operations Manager

Kristyna Kroblova

Kristyna Kroblova

Marketing Manager

David Turner

David Turner

Director of Engineering

Saul Harris

Saul Harris

Senior Business Development Manager

Amarvir Singh

Amarvir Singh

Principal Software Engineer

Graeme Houston

Graeme Houston

Senior Frontend Developer

Rohit Ranjan

Rohit Ranjan

Senior Software Engineer

Nick Jones

Nick Jones

Technical Project Manager

Nic Ward

Nic Ward

Account Manager

Joshua Jenkins

Joshua Jenkins

Software Developer

Helen Walker

Helen Walker

Creative & Content Marketing Executive

Karin Markovic

Karin Markovic

Marketing Communications Specialist

Ben Proctor

Ben Proctor

Business Development Executive

Jonathan Long

Jonathan Long

PPC & CRM Coordinator

Rowan Fawcett

Rowan Fawcett

Operations Support Specialist

Jonathan Harrison

Jonathan Harrison

Software Developer

Matthew Wareing

Matthew Wareing

Associate Software Engineer

YOU?

YOU?

Want to join our team? Click here to view our vacancies.