AI

The Growing Relevance Of AI In Marketing

Want to find out more about the impact of AI in marketing? Read this blog post to discover the strategies used to implement AI in the world of marketing.

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Digital Transformation

Riding The Wave: How The Pandemic Further Accelerated The Shift Of Digital Transformation

58% of customer interactions are now digital. Due to this digital transformation is now becoming more of a priority for businesses. Find out what changes have been made and how you can ride the wave here!

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Card Linking

Card Linking Technology: A Loyalty Program’s Best Friend

Card linking can be the first step towards a frictionless loyalty program. Learn more about this technology here.

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Receipt

Receipt Scanning and Loyalty Programs: The Ultimate Match

Loyalty program receipt scanning is a popular way of gaining 1st party customer data for your scheme. Find out how this tech can help your business improve customer experience and drive sales.

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QR Code Renaissance: Why and How You Should Use Them

We thought QR codes would never come back. Yet here we are in 2021 and QR codes are gaining popularity again in the midst of an unprecedented pandemic. How and why did it happen and how can you profit from the renaissance of QR codes.

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What Future of Loyalty Programs Looks Like

The Future of Loyalty Programs

Here at White Label Loyalty, we often say that we believe we are the Future of Loyalty. So what does that mean, you ask? Let us tell you what we think the Future of Loyalty Programs looks like.

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Track and Trace Hospitality Solution

5 Steps to a Safe Hospitality Track & Trace

Following the Government’s new guidance on how to reopen hospitality businesses post-lockdown, there has been a large debate over the new Track & Trace requirements. Between managing the numbers of guests, heightened hygiene and social distance policing, restaurants, pubs, bars and cafés have a lot on their plate. The last thing they need is to worry about abiding by the data-protection legislation they might not be familiar with. Luckily, we’re here to help. Read on to find our 5 steps to a safe hospitality Track & Trace.

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Hospitality Operators Failing to Tailor Loyalty Programmes to Consumers

Yet more evidence that large companies are still getting it wrong! A new global study showed that diners want more personalised rewards and generally find the loyalty offers not relevant to them. Hotel & Restaurant customers said personalisation based on their stated preferences would be far more appealing.

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Mobile Strategy in the hospitality sector

Loyalty Moves to Mobile in the Restaurant and Hospitality sector

Loyalty Apps give consumers easier access to rewards, in fact a recent study showed 52% of millennials want to use their mobile devices to take advantage of loyalty programmes offered by restaurants, bars and coffee shops etc, rather than their loyalty cards, which get lost and forgotten frequently.

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Are the Days of Loyalty Cards Numbered after Tesco’s Change?

Some of you may know that Tesco recently made cuts to it’s Clubcard rewards, causing quite a controversy!

Customers, some who had saved their loyalty vouchers for as long as 23 years (when the programme was first introduced in 1995) were not happy and didn’t hold back on expressing their outrage.

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