4 Reasons Your Business Needs a Mobile App in 2021
27/01/2021
Apps are a major way consumers interact with businesses in 2021, and retailers need to take advantage of this by creating their own. Here are four reasons why creating a mobile app in 2021 is the right strategy for your company.
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Customer Loyalty: Asking Why
13/01/2021
Customer loyalty is by no means an easy or straightforward concept. After all, 75% of loyalty programs fail. Hence, asking "why" at every single step of the way of your strategy will be crucial to your loyalty scheme’s success. Let’s look at some of the most important “why” questions to ask yourself.
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Loyalty Gamification: 3 Examples To Learn From
07/10/2020
Gamifications are one of the best ways to increase customer engagement in your loyalty program and definitely the most fun one. Get inspired by these great examples of loyalty gamification that we collected.
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Hospitality Operators Failing to Tailor Loyalty Programmes to Consumers
Loyalty Industry Insight,Food and Beverage Sector
30/01/2019
Yet more evidence that large companies are still getting it wrong! A new global study showed that diners want more personalised rewards and generally find the loyalty offers not relevant to them. Hotel & Restaurant customers said personalisation based on their stated preferences would be far more appealing.
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Loyalty Moves to Mobile in the Restaurant and Hospitality sector
30/01/2019
Loyalty Apps give consumers easier access to rewards, in fact a recent study showed 52% of millennials want to use their mobile devices to take advantage of loyalty programmes offered by restaurants, bars and coffee shops etc, rather than their loyalty cards, which get lost and forgotten frequently.
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Are the Days of Loyalty Cards Numbered after Tesco’s Change?
Loyalty Industry Insight,Retail Sector
30/01/2019
Some of you may know that Tesco recently made cuts to it’s Clubcard rewards, causing quite a controversy!
Customers, some who had saved their loyalty vouchers for as long as 23 years (when the programme was first introduced in 1995) were not happy and didn’t hold back on expressing their outrage.
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PwC, Cohort Founders Spotlight
30/01/2019
White Label Loyalty is now being implemented worldwide for Hospitality/Leisure, Food & Drink & Retail industries. Providing not only tailored digital loyalty, but also a powerful engagement & retention engine that has been tested and proven to increase customer retention by 15% or more.
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