benefits of loyalty programs blog

What are the Benefits of Loyalty Programs?

Loyalty programs are a great tool for modern businesses, but you might not know exactly how they can help. Here are the key a loyalty program benefits your company. 

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Why Customer Loyalty

Customer Loyalty: Asking Why

Customer loyalty is by no means an easy or straightforward concept. After all, 75% of loyalty programs fail. Hence, asking "why" at every single step of the way of your strategy will be crucial to your loyalty scheme’s success. Let’s look at some of the most important “why” questions to ask yourself.

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Millennial loyalty phones

Guide to Millennial Loyalty

Millennials are often thought of as the generation that shops around without being loyal to brands, but they just need to be engaged in the right way. We are bringing you a handy guide to millennial loyalty.

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Best loyalty programs formula

What Do the Best Loyalty Programs Have in Common?

In search for the winning formula for the perfect loyalty program, we have scouted and analysed some of the most successful programs out there. What do they all have in common, you ask? Well, let us tell you.

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ecommerce

Is eCommerce Loyalty Dead?

While many think customer loyalty is dying out in the age of eCommerce, it’s actually thriving. However, companies still have to work at fostering it.

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black friday sign

Loyalty and Black Friday: Can They Go Together?

Black Friday isn't exactly known for its focus on customer loyalty. But is there a world, in which loyalty and Black Friday co-exist? We think there is and why not make it work this year? Here's how.

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customer feedback

3 Ways to Improve Customer Loyalty Using NPS

Net Promoter Score is a tool made to measure loyalty. But can you actually improve loyalty by using NPS? The answer is yes, you can. Here’s three ways how.

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Loyalty gamification banner

Loyalty Gamification: 3 Examples To Learn From

Gamifications are one of the best ways to increase customer engagement in your loyalty program and definitely the most fun one. Get inspired by these great examples of loyalty gamification that we collected.

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Repeat purchase

Does Customer Loyalty Equal Retention?

If you've ever wondered whether customer loyalty means retention, this is the blog for you. In this short yet informative read, we give 5 good reasons why loyalty programs bring a lot more than just repeat purchases to a business.

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Tiered loyalty programs

How To Create an Effective Tiered Loyalty Program

Whilst there is no one size fits all solution to creating a tiered loyalty program, we have gathered top industry insight to help you create one as effectively as possible.

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