Core Platform

Analytics

Loyalty campaigns should be based on solid data, not guesswork. Our system provides you with meaningful insights at your fingertips - including custom queries and charts - so you can be sure your decisions are backed up by solid customer information.

Business intelligence.

Your data is only useful if it’s easily accessible and understandable. Our system allows you to create charts by combining data from across the system, letting you utilise your very own dashboard of custom graphs to make everything intelligible and easily actionable.

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Optimise.

If you want your reward card app to be as successful as possible, you will need to adjust it as time goes on. Our analytics software gives you the information you need to do just that, enabling you to continually optimise your loyalty program with advanced customer insights. You can see real-time statistics, referral and retention analytics, and more within our in-built dashboard.

Go deep.

In addition to a broad view, our analytics software lets you drill down into individual users’ data. Comprehensive customer profiles are enriched with every interaction in real-time, while powerful segmentation tools allow you to uncover micro audiences and target them with effective marketing campaigns.

Case Study

La Casita

See how La Casita used our advanced analytics system to derive deep insights into their data for their campaign with Pernod Ricard.

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